Course Descriptions
The Charlotte Music Awards offers seminars to assist musicians and support staff in the music industry to hone their skills and learn tips to get ahead in the business. These seminars include lectures, interactive discussions, taped sessions and take-home materials.
The Business of Music
Learn about the music industry from insiders. Understanding how the business of music works is a key to making it work for you. The seminar provides an overview of the music industry and what separates those who succeed from those who do not.
Understanding Music Publishing
Learn how to get your music copyrighted and published, both domestically and internationally. Find out how to select a performing rights organization such as ASCAP, BMI or SESAC. Explore the rules and opportunities for publishing vis-à-vis new media.
The Agent & the Manager
Learn the specific roles of an agent and a manager, and how each can benefit your music career.
CD Distribution
This seminar introduces you to traditional "brick-and-mortar" distribution as well as Internet music sales. Learn how to market and promote your CD after you get a distribution deal.  Learn about a P&D deal and how to get a major label to distribute your music.
The Importance of PR
Learn about radio airplay and effectively using newspapers, magazines, fan publications and online opportunities. Find out how they choose which music to review. Learn to make a press kit that will have the desired impact.
The Art of Performance
Learn how to get that gig and use it to further your career and CD sales.  Learn what not to do on stage and how to tighten up your set.
The International Market
This seminar deals with CD sales and live performances in overseas markets, with particular insights into the European, Asian and South American markets. The differences in musical tastes in each of these markets are addressed. Learn about MIDEM, the international music convention now in its 41st year.
©2007 Charlotte Music Awards • info@charlottemusicawards.org